[[Cleansing] This wash off mask has a soft creamy texture formula with real rice grains that give a soft scrubbing effect that gently cares for dead skin cells [Hydration] Traditionally in the privileged class of ancient Korea washing with rice water was the most common beauty method to brighten the complexion as rice softens the skin and helps supply deep hydration. [Brightening] The domestically harvested rice bran extract soothes and smoothes your skin making it instantly more clear and helping brightening [Moisturizing] Rice bran extract contains high-quality protein dietary fiber and nutrients that provide rich moisturization "[Natural] 9 kinds of native rice bran extract (rice extract) are locally harvested grown from traditional methods and nourished by Koreas wind sunlight and water passing on the nutrition directly to the skin"]